Have you ever received a hand written “Thank You” note, flowers or decedent treat from a client or vendor? Something so simple can really make an enormous positive impression; especially these days when the workweek is jammed packed with a long “to-do” list.
As a business, it is extremely important to thank clients for their patronage. The same can be said for thanking important vendors for their reliability of delivering superior products on a consistent basis. Something as simple as a token of gratitude can go a long way keeping your business in the mind of the customer, especially in such a competitive marketplace. It is simple: showing appreciation is vital for customer retention.
Be a creative thinker and add to your competitive advantage list of showing your appreciation to your customers/vendors by taking the time to express your gratitude of their support. Simple “Thank You” note or other thank you items can be sent ideally on a quarterly basis, but once a year minimally. This is also a simple strategy to stay in the forefront of your customer’s mind…you never know when they may need your services again.
Litchfield Park Design Group can assist in this process by serving as a personal liaison. Our Design Services include the ability to create memorable designs such as Thank You Cards, novelties and invitations, to name a few. Our Event Planning Services coordinate memorable events such as appreciation breakfasts/luncheons or even coordinate delivery of unique tokens of appreciation.
Acquiring a new customer can be 10 times more expensive than retaining a current one! Don’t let another week pass by without thanking those customers who choose to spend their hard earned dollar with your business!